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It is technically possible to copy an image from another website. As a general rule, you really should not.

What is a Bitmap?
Bitmap (or raster) images are stored as a series of small dots on-screen called pixels.

A pixel is actually a small square assigned a colour. Groups are arranged in a pattern to form an image. Zooming-in on bitmap images we can see individual pixels that together form an image.

What is a Vector?
Unlike an image taken with a camera a Vector image is a series of instructions a computer interprets to create an image on-screen.  Very useful for illustration including logos and diagrams. A vector image is essentially a computer drawing. 

Vector files can reproduce to the highest resolutions, sharp images  at any size.

Using Images Online

You should assume any and all content, text, illustrations and photographs you see on websites right across the internet have copyright restrictions. Ignoring these can result in litigation costing you potentially thousands of pounds in damages. 

Copyright Law

In fact, it is a trivial task to download an image. However, re-publishing that is probably an infringement on the copyright owners rights. All the content on your website should have the owners permission for publication! There are numerous stock libraries where one can source excellent images for just a few pounds, they're usually licensed but this allows you to re-publish. 

By default, a photographer owns the copyright of photographs he/she has taken.

An even better option is to hire a professional photographer to create a port-folio for you. Often using images shot by customers (again with permission) or on your behalf by staff can add a warmth to your website which the stock libraries could never emulate. A combination of stock and your own images We tend to identify key pages within your website and assign professional images, this maximizes the impact of the website to the readers, then as the reader follows content threads introducing your own images adds a personal touch.

The reader can then have a rounded sense of who you are, what you do and of course how you can help. IP : Intellectual Property (rights there of) A much more complex subject than image, text or audio copyright. Intellectual Property can be practically anything of potential value. It's not unusual for two or more people or companies to get the same idea. So this is where patents and proof of concept becomes important. There is some great information on this at the governments IPO website, click here to read that now.

Common image types found online

  • PNG

    A PNG file is an image file stored in the Portable Network Graphic (PNG) format. It contains a bitmap of indexed colors and uses lossless compression. PNG files can have no background colour which makes them very useful for logos etc. In addition, some types of PNG file can contain vector data which makes them very flexible.
  • JPG

    A JPG (JPEG) file is an image saved in a compressed image format standardized by the Joint Photographic Experts Group (JPEG). Frequently used for storing digital photos and used by most digital cameras to save images. JPG images are one of the most common formats seen online.
  • SVG

    This is a graphics file that uses a vector format created by the World Wide Web Consortium (W3C). Unlike a bitmap, it is a text file and specifies images using a written code format that is based on XML. SVG files are developed as a standard format for displaying vector graphics on the web.

    Extremly powerful, sharp images, excellent for logos and illustrations. Best of all very large images can have a very small file-size, always an important factor online.

    IMPORTANT: The information on this page is advisory and for educational/entertainment purposes. Famous Websites® has no legal certification and does not claim status as such. If you have any queries over any legal matter, including copyright and IP use please contact a qualified lawyer.


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